Modern Arabia
Discover Saudi’s contemporary side including mega-projects, entertainment, shopping, and luxury experiences.
How Saudi Arabia Became a Formula 1 and Major Sports Destination Overnight
The roar of Formula 1 engines now echoes through the streets of Jeddah. World championship boxing matches light up Riyadh’s skyline. Golf tournaments attract global stars to the desert. Just five year…
7 Entertainment Destinations Proving Saudi Arabia Is the New Fun Capital of the Middle East
Saudi Arabia has quietly transformed into one of the most exciting entertainment hubs in the Middle East. What was once known primarily for religious tourism now offers world-class theme parks, luxury…
The Ultimate Guide to Luxury Shopping in Riyadh and Jeddah
Saudi Arabia has transformed into one of the Middle East’s premier luxury shopping destinations. Riyadh and Jeddah now host flagship stores from every major fashion house you can name, sprawling luxur…
Inside NEOM: What to Expect from Saudi Arabia’s $500 Billion Future City
Saudi Arabia is building a city from scratch in the desert. Not just any city, but a $500 billion experiment in how humans might live in the future. NEOM represents the most ambitious construction pro…